Guidehouse Marketing Manager - Solutions in Albany, New York
Guidehouse is a leading global provider of consulting services to the public and commercial markets with broad capabilities in management, technology, and risk consulting. We help clients address their toughest challenges and navigate significant regulatory pressures with a focus on transformational change, business resiliency, and technology-driven innovation. Across a range of advisory, consulting, outsourcing, and digital services, we create scalable, innovative solutions that prepare our clients for future growth and success. The company has more than 10,000 professionals in over 50 locations globally. Guidehouse is a Veritas Capital portfolio company, led by seasoned professionals with proven and diverse expertise in traditional and emerging technologies, markets, and agenda-setting issues driving national and global economies. For more information, please visit: www.guidehouse.com.
What’s Important To Us
We support mission-critical client work which provides greater purpose and meaningful work experiences for our people while delivering impactful value to the communities we support
We believe that creating an inclusive and diverse workforce where all are valued is the cornerstone of our culture of belonging
We encourage innovative thinking and collaboration so people can bring their best self to their teams, clients and the communities we serve
We are driven to do what is right and look for others who are motivated to make a difference in their contributions
We nurture talent and look to hire exceptional colleagues in every area of our business
What We are Looking for in this Role We are looking for an experienced and results driven marketer who has proven they can roll up their sleeves to drive measurable impact across local and global markets in support of corporate growth priorities. This role focuses on marketing efforts in support of our Advanced Solutions segment horizontal with the goal to accelerate business growth by partnering with sales and segment marketing teams to deliver additional impact and growth.
The successful candidate will be reporting to the Solutions Marketing Director and needs to be skilled in B2B demand generation campaigns execution, account-based marketing, and digital marketing. They must be able to team with internal and functional domain experts, have the ability to work independently and take ownership of omnichannel execution management. We are looking for a proactive, resourceful individual with strong strategic, brand, organizational and project management skills who can enable cross-segment go-to-market coordination between diverse teams and sectors
Collaborate and coordinate with segment leadership for marketing strategy develop aligned to the organizational goals and secure executive approvals
Develop integrated, omnichannel marketing campaigns in support of the segment and firm growth goals
Manage execution of integrated campaigns, digital marketing & events strategies.
Plan, execute, and measure marketing activities across all appropriate channels, and collaborate with internal content creators.
Execute and nurture marketing campaigns to support the ideal user experience and brand awareness
Develop standards, systems, and best practices for content creation, distribution, maintenance, and measurement.
Partner with key stakeholders and internal content creators through the development of content planning and facilitate projects and responsibilities to appropriate team members or external partners.
6+ years of content, event and digital marketing experience in professional services, consulting, advanced technology or B2B solutions marketing.
Bachelor’s degree required. Higher degree in related fields of Business, Marketing, Communications, Advertising or Journalism encouraged but not required.
Proven track record in building and executing complex G2M, multi-channel, multi-touch, market focused brand and marketing initiatives.
Strong demand generation and program management skills with clear examples of using data actively to define a content and digital strategy, desired KPI's and leading indicators, ROI analysis and recommendations.
Knowledge and understanding of key solutions trends (risk management, advanced analytics, IT modernization etc.) in public & commercial sectors.
Comfort and experience analyzing campaign data for marketing performance reporting
Comfort and experience working with excel and developing presentations
Energetic attitude, can-do attitude, and passion to encourage/support coworkers in alignment with the cultural values of Guidehouse critical
Experience working in highly matrixed organizations
The successful candidate must not be subject to employment restrictions from a former employer (such as a non-compete) that would prevent the candidate from performing the job responsibilities as described.
Due to our contractual requirements and an Executive Order from the White House, every federal government employee and onsite federal contractor will be asked to attest to their vaccination status. In the interest of health and safety during the continued unprecedented COVID-19 pandemic, anyone who does not attest to being fully vaccinated will be required to follow CDC guidelines which may include (subject to specific contractual requirements): wearing a mask on the job no matter their geographic location, physically distancing from all other employees and visitors, complying to any screening testing requirements. This requirement will apply to Guidehouse employees who work onsite for the federal government.
Due to our contractual requirements, to be eligible for this role, you must be fully COVID-19 vaccinated at time of hire.
Salary Ranges: $100,000-$120,000 depending upon experience
Guidehouse is an Equal Employment Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, national origin, ancestry, citizenship status, military status, protected veteran status, religion, creed, physical or mental disability, medical condition, marital status, sex, sexual orientation, gender, gender identity or expression, age, genetic information, or any other basis protected by law, ordinance, or regulation.
Guidehouse will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable law or ordinance including the Fair Chance Ordinance of Los Angeles and San Francisco.
If you have visited our website for information about employment opportunities, or to apply for a position, and you require an accommodation, please contact Guidehouse Recruiting at 1-571-633-1711 or via email at RecruitingAccommodation@guidehouse.com . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodation.
Guidehouse does not accept unsolicited resumes through or from search firms or staffing agencies. All unsolicited resumes will be considered the property of Guidehouse and Guidehouse will not be obligated to pay a placement fee.
Rewards and Benefits
Guidehouse offers a comprehensive, total rewards package that includes competitive compensation and a flexible benefits package that reflects our commitment to creating a diverse and supportive workplace.
Medical, Rx, Dental & Vision Insurance
Personal and Family Sick Time & Company Paid Holidays
Position may be eligible for a discretionary variable incentive bonus
Parental Leave and Adoption Assistance
401(k) Retirement Plan
Basic Life & Supplemental Life
Health Savings Account, Dental/Vision & Dependent Care Flexible Spending Accounts
Short-Term & Long-Term Disability
Tuition Reimbursement, Personal Development & Learning Opportunities
Skills Development & Certifications
Employee Referral Program
Corporate Sponsored Events & Community Outreach
Emergency Back-Up Childcare Program
- Guidehouse Jobs