EY Marketing Analytics Senior Manager in Brooklyn, New York
At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all.
Marketing Analytics Senior Manager
Our clients don't have analytics problems, they have business problems that analytics can address. EY aims to help clients become intelligent, information-driven organizations, where fact-based decision-making is embedded into daily operations from the boardroom to the front line, which ultimately leads to better processes and outcomes. Marketing Analytics is a key component of this journey but is just one piece of the puzzle. Our greatest strength is our ability to put all the pieces together through broad, global capabilities.
You will have the opportunity to work on full organizational digital transformations, where we focus on the broad and deep organizational and technical changes required to achieve goals. This approach sets our digital and marketing analytics value proposition on a higher trajectory. You'll focus on customizing our approaches to the unique needs of our clients, with a focus on delivering insights that are contextual, human-centered and constantly evolving.
Your Key Responsibilities
We are looking for Marketing Analytics Senior Managers who will be responsible for advising our clients to reshape and transform their customer experiences through analytics in order to deepen customer relationships and improve overall business performance. While the individual assignments will vary depending on client needs, you should expect to be responsible for a wide range of strategic activities which will likely include:
Engage directly with client stakeholders and executives to help define their marketing analytics vision, strategy, and roadmap, with supporting business case
Analyze existing platforms, tools, and processes in the client's digital ecosystem, and recommend innovative, implementable solutions as appropriate based on business and customer needs
Assess client operating models, identifying gaps, and making recommendations for future improvement
Be an inclusive team leader, capable of aligning the right talent with the right opportunity, troubleshooting delivery challenges and acting as a champion for your team
Generate new business opportunities. Develop and maintain long-term client relationships and networks. Develop relationships with team members across all EY practices to serve client needs
End-to-end engagement lifecycle management, include: origination, scoping, contracting, governance, closing, staffing, and management of both team and financial performance, in addition to any compliance activities required by the scope of work or client
Skills and Attributes For Success
Collaborate across disciplines while maintaining high standards for sound analytics methodology
Contribute to the development of our marketing analytics team; drive the collaborative efforts of the project's cross-functional team
Maintain long-term client relationships and networks and support business development opportunities
You have a bias for action and are able to manage multiple concurrent workstreams while maintaining the highest degree of quality
To qualify for the role you must have
A Bachelor's degree in Computer Science, Information Systems Management, statistics, marketing, business or related disciplines
A minimum of ten years of post-degree work experience; five or more years must relate to marketing analytics, digital marketing, and/or ecommerce/retail analytics (preference will be given to candidates who have demonstrated experience leading analytics teams)
Digital thought leader with a solid understanding of the industry including technology, challenges, leading practices, and trends
Experience scoping, staffing and managing large projects with cross-functional teams
Extensive experience in the development of executive presentations and deliverables, comfortable carrying out detailed analysis of qualitative and quantitative data to identify and present key themes and trends in a highly consumable format
A solid grasp of marketing analytics best practices (e.g. segmentation, sound measurement strategies, effective data visualization, etc.)
A valid driver's license in the US; willingness and ability to travel to meet client needs
Ideally, you'll also have
MBA degree preferred
Experience with Adobe Analytics or Google Analytics
What We Look For
Aside from the world-class messaging we deliver to leading companies, what makes us unique is our fun, transparent, highly entrepreneurial and collaborative culture. Day in and day out, we know we can count on one another. We need people who can shift gears quickly, manage their time and expectations, and keep the goals of the client top-of-mind. If you think everything we've said so far sounds great, then we look forward to hearing from you!
What we offer
We offer a competitive compensation package where you’ll be rewarded based on your performance and recognized for the value you bring to our business. In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options. Under our flexible vacation policy, you’ll decide how much vacation time you need based on your own personal circumstances. You’ll also be granted time off for designated EY Paid Holidays, Winter/Summer breaks, Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being.
Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.
Success as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.
If you can demonstrate that you meet the criteria above, please contact us as soon as possible.
The exceptional EY experience. It’s yours to build.
EY | Building a better working world
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