Wpromote Digital Account Director in Melville, New York
Here at Wpromote, one of the nation?s leading digital marketing firms, we invite you to ?Think Like A Challenger? and push our clients to take on the 800 lb. gorillas of their industries. Our crew of 300+ digital marketeers breathes in marketing and exhales ROI, and we challenge our clients and ourselves each and every day to surpass yesterday?s expectations! Our award-winning campaigns have helped hundreds of companies from startups to Fortune 500 brands thrive. If you?ve heard of Papyrus, Verizon, Marriott, TOMS, Wienerschnitzel, or Zenni Optical, you?ve heard of our clients. And we want you to join us in making our clients even better.
If you?re not already convinced, our amazing perks have made us one of the Best Places to Work in the US two years running according to Ad Age, and one of Los Angeles? best places to work 5 years in a row. Here?s why:
80% coverage of basic medical, vision, and dental insurance.
Traditional 401k and/or Roth 401k matching.
Quarterly team social events, birthday celebrations, holiday half days and summer half day Fridays, and more.
Unlimited PTO and an innovative Work From Anywhere policy that gives our employees freedom to stretch their wings - and catch the cable guy.
As an Account Director in our Melville office, you will serve as a key relationship team member and partner with clients on both a strategic and tactical level. You will provide support in relationship management, integrated digital marketing, and marketing strategy to help drive critical success for clients? businesses. This position will also draw on project management skills, including project definition, scope and risk management; strategy, including understanding of business and marketing objectives; measurement, and analysis.
You Will Be
Managing the client relationship and act as the lead point of contact for all client requests
Seeking opportunities to advance the client relationship and identify new business opportunities
Developing a deep understanding of each client?s business, industry, and competition
Bringing strategic and innovative ideas to client engagements based on working with Wpromote specialists and understanding cross-channel marketing dynamics
Owning all aspects of the statement of work ? including management of deliverables, drafting new versions during renewal periods and change orders when required
Leading weekly client status calls, quarterly business reviews, and other client meetings
Leading the development of integrated marketing plans across multiple channels (paid search, SEO, email, display, social, etc)
Interpreting results from various analytics sources to ensure client?s goals are being met and identify areas for improvement
Managing overall account profitability, including approving and tracking agency hours and identifying potential issues, as well as opportunities
Serving as quality control for all deliverables
Managing projects on time and on budget, inclusive of project plan development, distributing call recaps, agendas, deliverables, and reporting
Overseeing account and specialist teams on a project and client basis
You Must Have
5-8 years experience marketing in digital channels ? search (organic and paid), social, email ? and working with creative and development teams to produce digital assets and websites
Bachelor?s degree in Marketing, Communications, or related field
Analytical and logical; standard strategic marketing skills (competitive assessment, industry analysis, SWOT, etc)
The ability to work in a ?team structure? that fosters collaboration
An energetic attitude and be passionate about your career
Strong ability to prioritize and manage multiple tasks and projects simultaneously, and work under pressure to meet deadlines
Solid and proven ability to help lead a team