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Spectrum Finance Pricing & Planning Intern - Summer in New York City, New York

OUR SUMMER INTERNSHIP PROGRAM WILL START WEDNESDAY, JUNE 1st, 2022.

ABOUT US…

Spectrum Reach is the advertising sales division of Charter Communications, Inc. The company offers custom solutions for the modern media landscape utilizing national cable networks, internet advertising and promotional events supported by marketing, research and award-winning creative services. Spectrum Reach applies insightful research to understand consumer behavior and build targeted, multi-screen media plans personalized for each customer.

With offices in 41 states and over 100 markets, Spectrum Reach covers over 27 million households throughout the country. From traditional commercial advertising to exciting new possibilities in interactive media and multi-screen solutions, Spectrum Reach’s consultative team brings advertisers effective, efficient ways to turn our audiences into their customers. You can learn more about us at www.spectrumreach.com

Watch this video to view what some of our interns said about our 2021 program: https://vimeo.com/585434609/afec09cc09

WHAT WE OFFER…

Competitive pay for both our undergrad, graduate and technology positions.

INTERNSHIP REQUIREMENTS…

  • Internship will last approximately 10 weeks.

  • Must have at least a 3.0 GPA or greater at time of application

  • At time of application, you must be enrolled in an educational institution.

JOB OVERVIEW…

The Planning, Pricing and Inventory Intern, part of the Planning, Pricing and Inventory (PPI) team, supports local linear inventory planning and special projects in support of the PPI senior management team.

The intern will support the PPI team with data analysis, key performance indicator (KPI) design and implementation, construction of pricing and analytical models, exploration of new potential packaging approaches, and support for PPI’s eight workgroups.

MAJOR DUTIES AND RESPONSIBILITIES...

Data Analysis:

With guidance from PPI senior management team, critically evaluate linear pricing and inventory data to determine performance levels, identify patterns and trends and develop guidance for markets. Summarize findings for PPI team and participate in performance discussions with Sales, Finance and PPI personnel.

KPI Design and Implementation:

Work with PPI senior management team to develop, design and implement key performance measures around linear pricing and inventory utilization. Socialize measures with Sales, Finance and PPI personnel and assist Reporting & Analysis workgroup in designing frequency-based reporting for both standalone use and eventual use in Salesforce.com.

Construction of Pricing and Analytical Models:

Work with Pricing Analytics & Tools workgroup to develop sophisticated quantitative modeling for linear pricing to incorporate not only simple characteristics of demand (viewership) and supply (quantity discounts/available inventory), but also to include aspects of perishable inventory valuation (e.g., time-based changes in valuation based on remaining days to availability position). Contribute thinking to appropriate balance in pricing control among base rate card design, packaging variants, proposal valuation and time-based discounting.

Exploration of New Packaging Approaches:

Work with Inventory Planning workgroup to critically evaluate current linear grid designs and allocation strategies across the full Spectrum Reach footprint. Work with PPI content workgroups, Sales and Marketing leaders to investigate and socialize potential new approaches to inventory packaging to maximize yield.

Workgroup Support:

In addition to coordination activities listed above, support PP’s 8 workgroups in identifying current Spectrum Reach best practices, developing recommendations for revenue and service improvement, and coordinating change management across the PPI process.

QUALIFICATIONS...

  • Strong interpersonal and analytical skills required.

  • Quantitative aptitude and familiarity with MS Office application suite required.

    GGN100 300795 300795BR

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