Job Information
Michael Page International Inc. Brand Manager in New York, New York
USD90,000-USD130,000
Developing comprehensive, realistic marketing plans geared towards building wide brand awareness and driving sales
Create and manage the social media calendar in conjunction with seasonal campaigns, influencer engagement, and event promotion.
Identify relevant influencers for the brand and develop relationships with them
Coordinate visual and written content development for social media, digital advertising, and in-person activation
Organize and document community-building events/activations at on/off-premise accounts and other relevant functions
Manage digital advertising campaigns for D2C sales with a focus on sales and spend optimization.
Monitor campaign performance, document insights and learnings, and make recommendations for improvements.
Develop and manage email marketing campaigns to keep a core audience updated
Work closely with the nationwide sales team to maximize brand awareness and increase the rate of sale
MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.
This individual has the following characteristics:
Highly organized and has the ability to manage a variety of functions with prioritization.
You are plugged into contemporary cultural conversations and can quickly bring a new twist to them
knowledge of Instagram, Tiktok, Youtube, and Pinterest
Ability to analyze data to measure results, adapt and optimize accordingly to deliver on KPIs
Passionate and excited to represent the brand
Highly adaptive and can work well in a shifting environment
You are able to problem-solve and generate solutions in difficult situations
A premium hard seltzer and ready-to-drink cocktail company that is growing rapidly and is looking to expand throughout the USA. This client uses real fruit juice and clean ingredients for all of their products.
This role offers a significant opportunity for growth and is a great fit for someone that wants to put their hands around something exciting and participate in the growth and success of an outstanding organization.
Michael Page International Inc.
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