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The Donna Karan Company LLC Digital Content & Merchandise Coordinator in New York, New York

GIII Apparel Group is a leading manufacturer and distributor of apparel and accessories under licensed brands, owned brands and private label brands with an entrepreneurial culture that flows throughout the comprehensive portfolio of over 30 licensed and proprietary brands, including Andrew Marc, Calvin Klein, Donna Karan, Kenneth Cole, Cole Haan, Tommy Hilfiger, Karl Lagerfeld, Levi's, Dockers, Vince Camuto, Kensie, and G.H. Bass, among others.

GIII also has licenses with the four major professional sports leagues, as well as over 100 U.S. colleges and universities. In addition, G-III currently designs, manufactures and markets an extensive range of apparel, including outerwear, dresses, sportswear, beachwear, women's suits and women's performance wear, as well as luggage and women's handbags, small leather goods and various accessories.

GIII Apparel Group is currently seeking an Digital Content & Merchandise Coordinator to join it's retail team based in New York City!

About AM Retail Group

AM Retail Group, a division of G-III Apparel Group consists of DKNY, Karl Lagerfeld Paris, G.H Bass & Co., Andrew Marc & Wilsons Leather. AMRG operates ecommerce websites & over 300 retail store locations across brands.

The eCommerce team seeks a dynamic, tech savvy individual to collaborate with the merchandising, marketing, creative, retail, and customer service teams to coordinate and execute product and content updates for brands within AM Retail Group, a division of G-III Apparel Group. The role will continuously identify ways to enhance the customer experience on our sites and understand customer shopping behavior. This role will have a single brand focus, but will support all eCommerce brands within AMRG.

  • Oversee product and content: put products live on website, merchandise site based on marketing initiatives, selling reports, trend and seasonality, and find new methods to streamline the product launch process

  • Develop content and track deliverables for products within deadlines with great accuracy (images, delivery dates, copy, product specifications, pricing, swatch creation, categorization and sequencing)

  • Coordinate product photography samples, photo log, and photo shoot calendar

  • Work with the Graphic Designer to ensure all products featured in creative have appropriate inventory levels and are merchandised prominently

  • Develop and analyze website reporting and customer behavior; use to optimize site merchandising and productivity

  • Perform regular Quality Assurance testing on site and troubleshoot site issues in a timely manner

  • Implement promotions and price changes and maintain a master product file

  • Analyze and report on product and category selling

  • Identify and act on site inventory depletion and replenishment

  • Develop expertise in content management systems

  • Address customer product inquiries and enhance site product details

  • Analyze and report on competition by patterning web sites and email campaigns

  • Assist the team with tasks and projects

  • Bachelor’s Degree

  • Internship or some work experience in eCommerce, Web Content, or Fashion Merchandising

  • Highly proficient in Microsoft Office (Excel, Word & PowerPoint)

  • An understanding of database functionality

  • An aptitude for fashion merchandising

  • Acute attention to detail and ability to research / problem solve issues

  • Ability to multi-task with a high level of excellence

  • Team player with a proactive approach

  • Commitment to meeting tight deadlines

  • Strong written and verbal communication skills

Advertised Job Title: Digital Content & Merchandise Coordinator

ID: 2019-7650

External Company Name: Donna Karan Company LLC, The

External Company URL:

Street: 512 7th Avenue