The Estee Lauder Companies Global Director of eCommerce, La Mer in New York, New York
Global Director of eCommerce, La Mer
Brand: La Mer
Who We Are
Sure, you know Estée Lauder, but do you know the Estée Lauder Companies Inc. full family of brands? We’re also MAC, Clinique, La Mer, Origins, Bobbi Brown, Aveda, Jo Malone London, Bumble and bumble and Too Faced… just to name a few. You know us. You love us. Why not work with us?
From our headquarters in Soho, we connect with our customers anytime, anywhere, from any device. We’re committed to innovation, working with the best tools and technologies available to help our shoppers seamlessly navigate the digital world of beauty. We have a collaborative work environment that hums with the buzz of 80% female leadership. It’s also home to bold technologists, marketers and ecommerce renegades who are shaping the future of beauty.
What We Offer
Free Product Allowance & Employee Discounts (on ELC products and also at gyms, retailers, restaurants, more)
Tuition Reimbursement & Student Loan Contributions
Generous Parental Leave (20 weeks)
Flexible Summer Friday options
Benefits eligibility on day 1
Competitive 401k company match & a company-funded retirement growth account
About the Role
The Director, Global eCommerce is responsible for driving global sales and growth across brand sites, retailer sites and 3PPs for the La Mer brand. The Director will need to develop effective relationships with regional online business teams, share best practices and help regions activate locally-relevant commercial programming, and lead online business reviews with the markets. The Director will be responsible for understanding and managing the Global P&L and will have oversight responsibility for global top line sales, operating metrics, key performance indices, and maintaining bottom line targets. The Director of Global eCommerce needs to have an in-depth understanding of how to drive e/m- commerce sales through effective and cost-efficient marketing programs. An analytical and strategic thinker is required to balance new customer acquisition programs with retention initiatives as well as identifying and embarking on business development opportunities. Another key component of this role will be analytics and using it to identify and evolve the Online business.
This role reports directly to the Senior Vice President, Global eCommerce and works closely with the Global Online Regionals and Affiliates, Global Functions, the NA ecommerce team, and Corporate Partners.
Develop the Online strategy and priorities to accelerate the business and share out with regions and markets
Partner with regions to drive profitable ecommerce business across brand sites, retailer.com and 3PP in all regions, with a special focus on top markets
Develop effective relationships with regional and affiliate teams to execute global brand and online strategies and all e/m commerce activities
Lead monthly business reviews with each region. Identify needs and areas of opportunity, and guide the regionals in best practices to further drive their businesses
Conduct ongoing workshops to share e/m commerce best practices with online regionals and key markets to drive A&P effectiveness
Support regions and markets’ needs including providing hands on training on tools needed to run businesses; driving global online exclusives; and ensuring that global offers are reviewed by all markets
Work with regions and supply chain to ensure that forecasting is done appropriately to meet demand for key events and that inventory allocation is secured
Partner with product marketing on Online specific needs e.g. samples, online exclusives, brand site differentiation
Analytics: Develop and maintain global analytics dashboards
Budget: Support global Online LRP and budget process
Maintain a detailed understanding of the Brand’s Global Launch Calendars, including market-specific launches, promotions and programs
Manage brand’s SEO and on site search strategy and share best practices with regions for local implementation
Proven track record of 8 years of online
Ability to translate Brand vision to the online
channel and execute strategies that lead the company consistently towards that
Strong skills in strategy and planning, budget
and P/L management, merchandising, and marketing.
Proven leadership and team management skills
derived from having direct responsibility for building and managing a cohesive,
Needs to be a creative and analytical thinker
and problem solver, thrive in fast paced environment, prioritize and oversee
multiple projects at once, have attention to detail and work well with cross
Strong written and verbal communication
skills. Ability to communicate complex
ideas and processes in a simplified manner.
BA/BS required, MBA preferred.
Mandarin speaker preferred
Job: Online / E-Commerce
Primary Location: Americas-US-NY-New York
Job Type: Standard
Shift: 1st (Day) Shift
Job Number: 202233
We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com
The Estee Lauder Companies
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