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Neiman Marcus Group LLC Manager, Events in New York, New York

Marcus Group (NMG) has been the premier destination for luxury fashion
and goods, superior service, and an elevated retail experience for more
than a century. Today, 9,000 associates contribute to the success of
NMG's brands: Neiman Marcus, Bergdorf Goodman, Last Call, and Horchow.
There are 38 full-line Neiman Marcus stores in cosmopolitan markets
across the United States and a sophisticated digital platform that
attracts shoppers worldwide. Bergdorf Goodman operates two stores in
landmark locations on Fifth Avenue in New York City and, catering to loyal luxury customers globally. NMG
also owns five Last Call stores and, an e-commerce site that
offers premium furniture and home decor.
an organization, NMG is on a transformational journey to become the
preeminent luxury customer platform. NMG continues to deliver the best
integrated customer experience and has evolved the business to succeed
in the ever-changing retail landscape. NMG is a relationship business.
What differentiates the organization from other luxury retailers are its
unique assets: a strong store footprint, the most knowledgeable
associates, an engaging online experience, solid brand partnerships,
innovative digital and in-store experiences, the most loyal luxury
customer base, and a strong balance sheet.
customers will always be at the center of everything NMG does. The
company continues to reinvest in new technologies that enhance the
customer experience. NMG meets customers where they are. NMG's goal is
to offer customers a seamless experience across its stores, online, and
remote digital selling.
priority is to develop a highly engaged and high-performing team where
everyone belongs. The business attracts and retains best-in-class talent
through unique offerings provided to associates in addition to standard
employer benefits. These include an innovative way of working,
associate discounts on merchandise, tuition reimbursement, associate
hardship fund, and paid time off to volunteer, to name a few.
part of NMG's Environmental, Social, Governance (ESG) work, the
organization is focused on driving its core value of being "All Heart."
NMG is also assessing its current environmental and social impact while
developing a three-year plan to lead the luxury industry in its
commitment and transparency to environmental and social sustainability.
NMG strives to become an employer of choice, driven by a culture of
Belonging. A dedicated team focuses on this journey, directly impacting
how NMG conducts business throughout the workforce, workplace, and
marketplace dimensions.
has incredibly passionate and committed corporate and store associates.
NMG offers associates an environment where everyone feels welcomed,
nurtured, and empowered. Our associates are the heart of NMG. As an
organization, NMG leads with love - love for customers, love for
associates, and love for brand partners.

Job Summary:

Responsible for translating the Bergdorf Goodman brand vision into an ongoing Events strategy for both store and online, ensuring consistency of message aligned with other marketing channels.

Job Duties:

Collaborate with buying team and internal stakeholders to translate seasonal and strategic merchandising priorities into compelling events calendar to raise awareness, reinforce the brand vision and drive the business.

Develop and deliver effective communications and event strategy around key initiatives that may include new products, collections, or brand launches.

Identify out-of-the-box event opportunities and campaigns reflecting the brand's leading position in luxury to gain traction among consumers, media, and brand partners.

Cultivate relationships with long-lead, short-lead, mainstream lifestyle media, trade, and blogs, to secure product placement, news stories, and brand features.

Draft and develop event toolkits including all relevant assets (e.g., fact sheets, brand messaging, look books, bios and product imagery) for key brand initiatives.

Collaborate with internal stakeholders across social media, client relations, partnerships, social media, creative, and production to ensure key messages are amplified across all touchpoints.

Lead all branding events including seasonal press events, special projects, and launch initiatives.

Develop and manage overall Events budget on an annual basis; provide regular updates.

Track the overall luxury retail landscape, competitive environment, and consumer trends to ensure BG remains at the forefront of innovation in the category.

Qualifications - External


The ideal candidate will demonstrate superior written and verbal communication skills with attention to detail and experience in special events and fashion.

Minimum 5 years of Events experience

Luxury experience preferred

Highly engaged in the industry with strong network of contacts and relationships as well as knowledge of current trends in the category

Highly organized and able to juggle multiple priorities and work in a fast paced environment

Proactive, creative thinking with a keen ability to execute efficiently; excellent organizational skills needed to stay on track and pursue solutions without constant supervision

Excellent influencing skills with an ability to gain buy in from multiple stakeholders; ability to collaborate and work cross-functionally required

Excellent written and verbal communication skills

Creative, entrepreneurial and results driven

Positive and team oriented

Bachelor's degree.


Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin.