We Work Management LLC Manager, Property and Product Marketing in New York, New York
At WeWork, we provide inspiring and flexible workplace solutions to help businesses - small, medium or large - thrive in more than 150 cities globally. The future of work is happening right now, and we are leading this moment. United by a common purpose, here we will empower tomorrow's world at work. Join us on our journey as we give our members the freedom and support to push boundaries in their industries, and work to redefine our own.
About the Role:
WeWork is seeking an experienced and motivated Manager to join our Property and Product Marketing team. In this role, you will contribute to the team's efforts, handling strategy and production for marketing materials that communicate our value proposition to potential clients.
One of the team's main responsibilities is the creation of effective, cohesive, engaging, and competitive collateral. As such, this role will entail a hands-on approach to the planning, creation, delivery, and management of written and visual content. Activities will include conceptualization, writing, production, and alignment with subject matter experts to ensure the materials are current, accurate, and deep enough to set up our Sales teams to have meaningful conversations that add value to every interaction with a potential client.
Working closely with the team's global leadership, the Marketing Manager will support efforts in the USC and International territories.
The ideal candidate is a seasoned marketing professional, with solid experience in the creation of content, and the ability to develop messaging for properties, products, and services in the Commercial Real Estate industry. The right candidate is a creative problem solver, insights/research-driven, and has a good grasp on how to localize a global brand/product.
Key Responsibilities include:
Work strategically with cross-functional team members to compile case studies that highlight the key solutions delivered to our clients in a succinct and thoughtful manner.
Write high-quality content and articulate product offerings in a concise, graphically appealing and literate manner. Ideally, you will have professional experience in collateral creation and writing with a professional services firm or a related industry.
Take end-to-end ownership and command of the collateral development process and related support activities. Leverage existing information and create new materials as needed.
Craft compelling copy describing solutions delivered to our clients that are in line with the WeWork brand, ensuring that the material is grammatically correct and well-researched.
Produce templates and collate information from multiple internal sources to produce visually appealing documents with a cohesive graphic identity.
Experience in the creation of digital and print materials is a plus.
5-6 years of experience in Property Marketing, Sales Enablement, Communications and/or Content/Publishing/Editing in Commercial Real Estate, Professional Services, or a related field
Strong messaging skills and proven track record of developing strategy for pitches, proposals, and campaigns
Proficiency in Google Suite-primarily Google Slides-and in Adobe Creative Suite.
Excellent oral, written and presentation skills
Outstanding eye for design and visual communication
Excellent time management skills and ability to work on multiple projects simultaneously
A proactive and resourceful problem-solving approach
Self-directed with a high level of initiative and a "can do" attitude, but open to feedback and a strong desire to learn
Proven track record working in a fast-paced environment
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
We are an equal opportunity employer and value diversity in our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.