Citrix Principal Product Marketing Manager in New York, New York
We believe work is not a place, but rather a thing you do. Our technology revolves around this core philosophy. We are relentlessly committed to helping people work and play from anywhere, on any device. Innovation, creativity and a passion for ever-improving performance drive our company and our people forward. We empower the original mobile device: YOU!
What we're looking for:
Are you a seasoned product marketing product veteran who is looking for new opportunities in the fast-paced and innovative world of digital workspaces and add-on services? Do you enjoy speaking with customers to understand their business challenges and uncovering how Citrix solutions are strategically impacting their overall business? Citrix Workspace product marketing is an excellent way to apply your marketing knowledge with your business and marketing acumen to tackle new product launches, promotions and programs.
This principal product manager position will be responsible for owning and driving the go-to-market strategy for individual add-on services for our app and desktop virtualization solutions. In this collaborative environment you will be asked to develop relationships and create product collateral to support the marketing, sales, services, third party alliances and back office systems within Citrix. You will also develop and deliver customer and partner facing product information to evangelize our product strategy, use cases, and features to our large customer base and channel. You will be viewed as go-to resource that is knowledgeable about Citrix business processes and product information. At Citrix, we expect product marketing to have hands on experience installing, configuring and using our products, so you will be given training opportunities to become certified in Citrix technologies.
This is an exciting time to be a part of the Citrix Workspace organization. We have a strong, established customer base that serves as an advocate of transforming the physical workplace into a cloud-hosted, digital workplace that can be accessed from any device anywhere around the world. Together, we are working with our customers and partners to develop new app and desktop virtualization solution that address today's and tomorrow's business needs.
Primary Duties/ Responsibilities
Experienced presenter who is a good storyteller and capable of tweaking presentations in real-time based on audience needs.
Excellent written and verbal communication. Capable of authoring industry and product related blogs, white papers, and presentations.
Works across a large cross-functional team to develop a go-to-market plans for fast-paced product launches and cloud-based services offerings.
Own and drive a go-to-market plan for product launches and new offerings.
Experience with marketing and selling add-on services that compliment our core workspace cloud services.
Understand the competitive landscape within the workspace and virtualization market, then apply this knowledge to extend Citrix's leadership position.
Engage with readiness, sales, integrated marketing, and channel teams to promote key use cases and sales strategies.
Leverage existing relationships with Citrix customers, partners, product managers and sales representatives to effectively position and sell add-on services.
Have a technical understanding of the Citrix product portfolio and effectively communicate those capabilities to a large audience with varying levels of product functionality.
Understand key concepts around desktop and server virtualization, digital workspaces, cloud computing, server-based computing, and network/systems architectures.
Successfully execute assigned project tasks, appropriately relay status and escalate issues to project leads.
Have proficient time management skills and the ability to multi-task across multiple assignments.
Demonstrate the ability to effectively network across multiple functional areas in an organization.
Provide regular and efficient updates on assigned projects and tasks to appropriate stakeholders.
Strong interpersonal skills, ability to give and receive constructive feedback, ability to interact and partner with people at all levels and locations
Requirements (Education, Certification, Training, and Experience)
An MBA is highly preferred, but not required.
3-5 years working with application and desktop virtualization technology.
Citrix cloud services, bundles and add-on services knowledge and/or sales certification preferred.
Bachelor's Degree from an accredited university in the areas of Marketing, Business Information Systems or equivalent field of study a plus, with a minimum 3.3 GPA.
Strong knowledge of Microsoft Office, Tableau, and Salesforce.com preferred.
Windows desktop and server operating systems knowledge preferred.
Add-on services marketing experience is preferred.
Experience with cloud computing, public cloud administration desired.
Sponsorship is not available for this position.
What you're looking for:
Our technology is built on the idea that everyone should be able to work from anywhere, at any time, and on any device. It's a simple philosophy that guides everything we do - including how we work. If you're driven, passionate and curious, we invite you to make a difference with a brand you can believe in. We want employees to do what they do best, every day.
Be bold. Take risks. Imagine a better way to work. If we just described you, then we really need to talk.
Functional Area:Product Marketing
Citrix is a cloud company that enables mobile workstyles. We create a continuum between work and life by allowing people to work whenever, wherever, and however they choose. Flexibility and collaboration is what we're all about. The Perks: We offer competitive compensation and a comprehensive benefits package. You'll enjoy our workstyle within an incredible culture. We'll give you all the tools you need to succeed so you can grow and develop with us.
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Citrix welcomes and encourages applications from people with disabilities. Reasonable accommodations are available on request for candidates taking part in all aspects of the selection process. If you are an individual with a disability and require a reasonable accommodation to complete any part of the job application process, please contact us at (877) 924-8749 or email us atfor assistance.
If this is an evergreen requisition, by applying you are giving Citrix consent to be considered for future openings of other roles of similar qualifications.
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