EY Senior Associate, Global Media Relations & Social Media - EY Service Lines in New York, New York
At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all.
The Brand, Marketing and Communications (BMC) function has an important role to play in helping to achieve EY’s ambition to create long-term value as the world’s most trusted, distinctive professional services organization. We work hand in hand with the business to take services and solutions to market; bring our purpose, building a better working world, to life for our people, clients and communities; engage our people and build a high performing culture; and to build the commercial value and emotional resonance of the EY brand.
Through the collective power of BMC, and the other teams and specialists we work with, we aim to build a better working world by driving commercial value through distinctive marketing and communications that deliver measurable market impact.
The function is made up of over 2,000 professionals, working across the Executive and Regions in the following areas of specialism: Brand; Marketing; PR/Media Relations & External Communications; Internal Communications & Employee Engagement; Corporate communications.
BMC also includes a number of teams who are responsible for content development, editorial, webcasts, events-staging, strategy, planning and operations. Through the collective power of BMC, and the other teams and specialists we work with, we aim to build a better working world by driving commercial value through distinctive marketing and communications that deliver measurable market impact.
The EY Global Media Relations and Social Media team is seeking an experienced and motivated PR and social media associate to join its award-winning team. Working in a flexible model, the senior associate will work with the Service Line PR leads to provide a range of PR and social media support.
PR responsibilities and tasks may range from advising on PR initiatives to support programs, media relations and writing press releases, briefing packs, messaging, op-eds, blogs, results reports and more. Social media tasks may include advising and supporting senior EY leaders with personal social media profiles, creating social media content for corporate accounts, commissioning and approving creative assets – graphics and videos.
The senior associate may also be required to work directly with business and BMC stakeholders and recommend and execute various plans and initiatives across multiple programs. Overall, the senior associate is agile and able to quickly and easily flex from one portfolio to another – supporting or leading programs as needed.
The dynamic self-starter has the intellectual rigor and curiosity to work with complex and/or technical subject matter to create compelling and headline-grabbing media stories that work across the world. The ideal candidate is an experienced, organized, proactive, energetic, detail-oriented professional who enjoys a mix of planning, practical execution through to measurement.
Your key responsibilities
Work with the Service Line PR leads across the four service lines portfolios to deliver measurable results and programs
Cultivate relationships with target media as needed and secure media coverage on key programs/initiatives as required
Bring fresh ideas and thinking to the team; remain current on PR and relevant trends and embed in PR strategy and execution
Work with SL and BMC leadership as needed – either as a team with the PR lead or independently as required – to lead programs
Prepare press releases and other support materials as needed (such as talking points, media briefings, Q&A, pitches)
Support SL social media – creating engaging and creative social media content and support all aspects from creation, approval, scheduling and reporting across social. Support SL leaders with social as required
Continue to develop PR and social skills – taking advantage of EY and industry learning modules and learning from the more senior/specialist team members
Work across time zones and communicate regularly with the EY global PR network, informing them of appropriate initiatives and briefing them where appropriate
Draft regular progress reports for EY global leadership on PR activity and metrics as needed
Skills and attributes for success
A self-starter with a “can do” attitude and the drive to get the job done; the potential to develop within the organization
Accuracy and attention to detail; reliability and consistency
Ability to work under pressure and to tight deadlines, managing expectations along the way
Ability to manage several projects concurrently; excellent time management and organizational skills
A strong team player and lateral thinker, comfortable working collaboratively, virtually and independently
Excellent communication and networking experience and skills in a wide range of situations and with people at all levels within the organization, including global leadership
Social media channel management experience and knowledge of social tools and platforms (Twitter, LinkedIn, Instagram, Sprinklr and Smarp)
To qualify for the role you must have
Minimum five years PR experience working in-house or agency; also experience working with corporate, financial or professional services organizations
Experience managing high-profile events, ideally global events that involve a large number of countries
Experience working with senior executives and managing individuals’ media profiles
Ideally, you’ll also have
Cultural awareness and sensitivity, as this role will involve daily interaction with people in countries around the globe.
A passion for current affairs and business news that translates into an ability to drive a vision and newsjacking opportunities.
Experience in the B2B or professional services space and with major global brands.
What we look for
- We’re looking for a high-energy, growth minded individual who enjoys working in a fast-paced environment. This individual is results oriented and enjoys working as part of a team to help us continue to deliver world-class PR and social media initiatives in an ever-changing environment.
What we offer
We offer a competitive compensation package where you’ll be rewarded based on your performance and recognized for the value you bring to our business. In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options. Under our flexible vacation policy, you’ll decide how much vacation time you need based on your own personal circumstances. You’ll also be granted time off for designated EY Paid Holidays, Winter/Summer breaks, Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being.
• Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.
• Success as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
• Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
• Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.
If you can demonstrate that you meet the criteria above, please contact us as soon as possible.
The exceptional EY experience. It’s yours to build.
EY | Building a better working world
EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.
Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate.
Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.
EY is an equal opportunity, affirmative action employer providing equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, national origin, protected veteran status, disability status, or any other legally protected basis, in accordance with applicable law.
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