Advance Magazine Publishers Inc. Senior Editor, Commerce - SELF in New York, New York
Conde Nast is a global media company producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video and social platforms. The company's portfolio includes many of the world's most respected and influential media properties including Vogue, Vanity Fair, Glamour, Self, GQ, The New Yorker, Conde Nast Traveler/Traveller, Allure, AD, Bon Appetit and Wired, among others. Conde Nast Entertainment was launched in 2011 to develop film, television and premium digital video programming.
The Conde Nast Commerce team is looking for a Senior Commerce Editor to join SELF to help grow the brand's e-commerce strategy. As senior commerce editor, you'll be directing strategy, writing and editing commerce content, and leading a team of writers and editors. The ideal candidate will be passionate about shopping across every category, from sourcing the best deals on a tried-and-true wellness product to tracking new fitness and health launches that our readers will be excited about. They will have a strong background in product journalism and should be skilled at positioning a story to both attract an audience and drive purchase.
At SELF, our mission is to help people live healthier lives, whatever that looks like to them. We do that through focusing on four key brand values: inclusivity, accuracy, empathy, and autonomy. And we're looking for people who share that vision when it comes to creating content.
Manage a team of 3 commerce writers and editors across multiple different categories, including fitness, health, beauty, wellness, sex, food, and lifestyle
Drive a clear editorial point of view for product and shopping recommendations appealing to the SELF reader
Synthesize data to make informed decisions, specifically in relation to key Commerce KPIs with view on revenue growth
Serve as topline editor for complete lineup of commerce stories each week
Create and manage a long-term commerce editorial calendar to feature ongoing and seasonal shopping content, including maintaining a clear and comprehensive tentpole strategy
Assign and communicate stories to freelancers (writers and producers), in addition to managing a freelancer budget
Apply SEO best practices to commerce-driven posts
Identify and implement best practices across distribution platforms, including newsletter and social
Identify categories that present commerce opportunities by studying purchasing data, tracking site analytics, performing a competitive analysis of comparable sites, and researching consumer trends
Participate in editorial meetings and collaborate with vertical editors to develop commerce opportunities in each of our categories that fit the SELF brand voice and vision
Serve as commerce evangelist for the SELF editorial team, supporting in research and optimization of all shoppable content
Coordinate closely with the Commerce and Audience Development teams to share data and best practices that can inform editorial decision-making
Other duties as assigned
The ideal candidate must have a mix of product and shopping editorial expertise as well as strong enthusiasm for helping define the content-to-commerce strategy at SELF:
3+ years editing commerce content at a digital property, as well as refining commerce best practices
A clear understanding of the affiliate industry and business model
Solid knowledge of SEO tactics to attract a buying audience
Experience analyzing performance across different verticals, product categories, retailers and content types to optimize for revenue generation
Experience in managing product sourcing logistics at a digital property (either editorial or commerce)
Strong organizational skills, a self-directed work style, and polished communication skills
A self-starter who relishes the opportunity to directly accelerate the growth of Conde Nast's commerce business
An eye for cultural sensitivity and diversity when assigning, editing, and writing content
Note: If you do not check all of the following boxes but are enthusiastic about the position, please apply anyway; we are interested in candidates with any combination of skills in these areas. We strongly encourage candidates from underrepresented backgrounds to apply.
What happens next?
If you are interested in this opportunity, please apply below, and we will review your application as soon as possible. You can update your resume or upload a cover letter at any time by accessing your candidate profile.
Conde Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.
Conde Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.