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Equitable Senior Marketing Manager Financial Services (Remote) in New York, New York

Senior Marketing Manager Financial Services (Remote) ( 210000R1 )

Primary Location : UNITED STATES-NY-New York


Organization : Equitable

Schedule : Full-time


At Equitable, our power is in our people.

We’re individuals from different cultures and backgrounds. Those differences make us stronger as a team and a force for good in our communities.

Here, you’ll work with dynamic individuals, build your skills, and unleash new ways of working and thinking.

Are you ready to join an organization that will help unlock your potential?

About Marketing

As a newly independent company, the Marketing Center of Excellence plays a vital role in advancing Equitable’s business, brand, and mission: to help our clients secure their financial well-being so they can pursue long and fulfilling lives. We start with always seeking to better understand, advocate for, and deliver on the needs of our clients and distribution partners. Our goal is to forge lifelong relationships with clients and advisors, retail and third-party, delivering holistic solutions that instill financial confidence and help to achieve life goals. By harnessing the art and science of marketing, we drive superior outcomes for both Equitable’s lines of business and the clients we serve.

More than 12,000 Equitable professionals have earned the trust of more than five million clients. Individuals, families, teachers, small enterprises and institutions turn to us for help with advice, protection, retirement, investment management and research.

As we rapidly expand our data and technology capabilities, and build our digital marketing ecosystem, we are seeking ambitious, innovative talent to join our team. We are looking for both seasoned professionals looking to build top-performing teams and industry-leading approaches, as well as adaptable and inquisitive professionals earlier in their career, looking to develop a variety of skills and talents alongside supportive colleagues and mentors.

Role Description:

This role in our Integrated Individual Retirement Marketing team works closely with other members of the team and the Marketing CoEs to provide marketing support for the annuity business lines. This role will have a primary focus of creating and managing marketing assets tied to a specific family of products.

Responsibilities include:

Implementation of Individual Retirement marketing programs in connection with product launches and/or promotion of existing products. Deep knowledge of annuity products in order to create a variety of marketing assets to successfully promote Equitable’s retirement product solutions.

Collaborate with Marketing COE members to support implementing individual retirement marketing programs in connection with product launches and promotion of existing products.

Manage the development of end-to-end marketing programs and the execution process from production to delivery.

Engage other teams in the Individual Retirement Business (e.g., Distribution, Product Development, Advanced Markets), and Legal and Compliance as necessary throughout projects.

Manage marketing assets related to projects including digital assets in eDox and on the Advanced Markets advisor sites ensuring the current, compliant versions are posted.

Work closely with Individual Retirement Tribe/Squads, Creative Services, Insights & Analytics, Digital, Product and Compliance and manage processes

Fully participate using agile methodology to manage projects.


Minimum Qualifications:

  • 4 years product marketing experience, acting independently or as mid-level manager, leading marketing or sales efforts of financial products (such as variable annuities, life insurance, mutual funds or other investment offerings)

Preferred Qualifications:

  • Solid understanding of financial markets and product categories

  • Strong project management skills; Strong ability to multitask and operate across multiple projects

  • Strong collaborator, excellent written and communication skills and proven experience managing projects

  • Excellent writing skills and interpersonal skills; self-starter who is eager to learn and is resourceful

  • Strong desire to learn new skills

  • Ability to create and utilize customer journeys to develop proper engagement strategies

  • Proficient in Microsoft Office Suite with advanced Powerpoint skills

  • Comfortable with digital platforms and web related marketing

  • Flexible/Adaptable – ability to work effectively in a variety of situations and respond to change in a positive manner

  • Ability to manage multiple projects

  • Readiness to “roll up the sleeves” and to go outside comfort zone to learn

  • Attention to Details

  • High degree of professionalism; inclusive and collaborative work style

  • Agile experience a plus


About Equitable

We have been providing stability and reliability to our clients since 1859 to help them live their lives with confidence, to give them peace of mind, and enable them to realize their dreams for their loved ones and their legacy.

As an employer, Equitable is committed to creating an environment where everyone feels completely comfortable bringing their true selves to work every day. Equitable has been recognized and certified as a great place to work by the Great Place to Work Institute.

We provide our employees opportunities to move within our organization so they can grow their career and skills without ever having to leave Equitable. Almost 40% of our open jobs are filled with current employees.

In addition to competitive compensation and an outstanding benefits package including 401(k) and medical programs, we offer the opportunity for continued professional development in a congenial corporate environment.

Equitable is committed to providing equal employment opportunities to our employees, applicants and candidates based on individual qualifications, without regard to race, color, religion, gender, gender identity and expression, age, national origin, mental or physical disabilities, sexual orientation, veteran status, genetic information or any other class protected by federal, state and local laws.

NOTE: Equitable participates in the E-Verify program.

If reasonable accommodation is needed to participate in the job application or interview process or to perform the essential job functions of this position, please contact Human Resources at (212) 314-2211 or email us at

Req ID: 210000R1