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PVH Corp. Sr. Web and Graphic Designer in New York, New York

Job Description

POSITION SUMMARY:

The Senior Web and Graphic Designer for PVH DFG Marketing will play a key role in supporting digital marketing initiatives for the division They work to create compelling online experiences that address the company’s strategic needs for the wholesale ecommerce business. With focus on enhanced PDP content and other wholesale e-commerce needs, this role will also share responsibilities with the creative marketing team for print production and trim & packaging design for a wholistic approach to all brands we support.

PRIMARY RESPONSIBILITIES/ACCOUNTABILITIES OF THE JOB:

  • Web design and production of marketing content for wholesale channels including enhanced syndicated content for our wholesale product pages, Amazon A+ and Brand Store creative, and various other marketing assets on behalf of multiple brands.

  • Work closely with the VP Marketing, Project Manager, and Marketing Creative team during various stages of design and project development.

  • Translate business goals into clear digital communications, while maintaining a high design standard and respecting the brand integrity.

  • Possess print design experience to support the creation and development of in-store signage, on-product marketing materials, trim and packaging and various other print projects.

  • Collaborate through the DFG Marketing Creative team and sales teams to execute content strategy and create digital assets that adhere to the seasonal guidelines and sales goals for both owned and licensed brands.

  • Research and keep abreast of latest interactive technology, developments and trends in digital marketing as well as evaluate suitability for wholesale channels.

QUALIFICATIONS & EXPERIENCE:

Experience:

  • 3-5 years relevant digital design experience in fashion and retail brands.

Education:

  • Degree/Certification in Web Design or proven work experience equivalent

Skills:

  • Mastery in Adobe Creative Suite (InDesign, Photoshop and Illustrator).

  • Strong graphic design, typographic and layout and composition design skills are essential.

  • Experience with branding and visual identity design.

  • Proficient in creating and maintaining enhanced PDP creative content (Syndigo, Amazon A+ pages and/or equivalent platforms).

  • Experience with online advertising, banner ads, and other digital marketing design.

  • Understanding of web browser capabilities and interaction design.

  • Proficient in both digital and print design, development, and execution.

  • Able to manage high work volumes and process across multiple brands and projects.

  • Strong knowledge of website usability, web optimization, e-commerce, user experience and responsive design systems.

  • Possess an interest in fashion, photography and editorial design.

  • Ability to convey complex ideas in a straightforward and visually appealing manner.

  • Remain current in the digital design industry to be able to identify new techniques and trends.

  • Able to understand, identify and clearly communicate technical challenges and design limitations.

  • Working knowledge of HTML, CSS JavaScript, and ecommerce platforms helpful.

  • Experience in executing animation and interaction design for web banner ads via animation software and/or code a plus.

  • Video editing and content creation a plus.

#LI-YM2 #LI-Hybrid

PVH Corp. or its subsidiary ("PVH") is an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities and qualifications, consistent with applicable law and without regard to race, color, sex, gender identity or expression, age, religion, creed, national origin, citizenship status, sexual orientation, genetic information, physical or mental disability, military status or any other characteristic protected under federal, state or local law. In addition to complying with all applicable laws, PVH also has a strong corporate commitment to inclusion, diversity and to ensuring that all current and future PVH associates are compensated solely on job-related factors such as skill, ability, educational background, work quality, experience and potential. To achieve these goals, across the United States and its territories, PVH prohibits any PVH employee, agent or representative from requesting or otherwise considering any job applicant’s current or prior wages, salary or other compensation information in connection with the hiring process. Accordingly, applicants are asked not to disclose this salary history information to PVH

DIVERSITY & EQUAL OPPORTUNITY We are committed to recruiting, training and providing career advancement to all associates regardless of gender, race, religion, age, disability, sexual orientation, nationality, or social or ethnic origin. Diversity in the workplace is encouraged. Bigotry, racism and any form of harassment or discrimination is not tolerated.

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